"What are the different ways you diversify your business? Most of us sell online, but what other ways do you contribute to your bottom line? Blog it!" -Flaming Hot.
This is an interesting question for me. I started in the jewelry side of things, making jewelry for over 4 years. I started using lampwork in my pieces and then eventually began making the glass beads instead of buying them. That is the beginning of my diversity.
When it comes to bead making, I'm still learning. I'm still trying to accomplish a perfectly formed bead each time. My focus is more on color and shape than design and so my beads aren't terribly unique.
My sales venues change yearly. My online venues are always the same. My website and Etsy. Every year I try to do at least 5 shows in person. From home shows to art and craft shows. I find that selling face to face is the easiest because buyers like to touch the piece and see the colors in person.